Case Study

Remax – Multi Agent Campaign To Get Buyer & Seller Leads

Rapid Boost helps Remax Brokerages gain $9.5mm in sales revenue in just 24 months using our proven digital marketing strategy.

We began our digital marketing strategy for Remax by first identifying our audience and generating qualified traffic that fit key factors like income, geography, net worth, age, etc. We tapped into several channels to make sure we were targeting those key buyers/sellers on every level, from social media to email to paid ads to organic search results. When that qualified traffic started making it to the Remax website, they were met with our planned, researched conversion tactics and turned into legitimate sales leads. Our marketing strategy was again proven overwhelmingly effective.

Project Overview

TOTAL UNITS SOLD: 38
TOTAL VOLUME: $9,500,000

But total unit sell out is just the beginning of the Rapid Boost results. In the time we’ve worked with Remax Brokers, our strategy has generated the following sales metrics:

• More than 1,207 online leads
• Average 50 leads per month over 24 months
• Average of $12.53 per lead
• $4.31 per Facebook lead
• $20.74 per Adwords lead
• Average of 830 website visitors per month

Over the last 6 years, we’ve worked to crack the code for real estate development marketing, and this is just one example of our irrefutable success. We generate the demand and interest you need to keep your sales pipeline full.

Our strategy is especially effective for brokers, home builders and developers because we understand the goals and challenges of the industry, and we tailor our efforts to each client’s specific needs, ensuring you get the results you want. If you’d like to learn more about our tactics and see how our strategy boasts an attractive ROI for developers of every kind.

Our approach

Increasing Remax’s online visibility was a critical goal for their core project, which we attacked from a few different angles.

First, we performed thorough keyword research to identify target keywords to incorporate into new copy for the website, giving the site a search rank boost for important local search terms both in and around local target markets.

To help them expand visibility into other markets, we created location specific “Community” pages that feature search-optimized location-relevant content, in addition to home listings that are unique to those communities.

These location pages not only give the website added search visibility for their respective communities, but also open the door to location-targeted PPC advertising in the future. Leads can be generated through the website via several channels, including a home valuation request for home sellers, and property-specific contact forms and a full length CRM form for home-buyers.

Key Features:

Custom Website Design

IDX Home Listing Integration

Google Map Property

Search Page Speed Optimization

Content Creation

Value Proposition & Tagline

Local SEO Strategy

Newsletter Integration

Refresh Lead Generation Forms

CRM Integration

Premium Website Hosting

Custom Graphics