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What is the role of B2B marketplace?
An online B2B marketplace links a vast number of B2B buyers and sellers. Because B2B marketplaces connect businesses, they must cater to their supply and purchasing demands. Marketplaces for B2B transactions can be categorized in a variety of ways. They are referred...
Daily Marketing Lessons: What is ASMR & How to use it in marketing?
Daily Marketing Lesson: Zero Data Vs First Data
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Ultimate Guide To Measuring Your Video Marketing Efforts
Video marketing has a range of solid benefits for businesses, especially in a world where consumers are searching for content that's quick and convenient to watch. Through video, brands can tell stories, explain complex concepts, and improve the user journey. For...
What is Cold Data Storage and Why Does It Matter?
Cold data storage from a cloud services provider offers businesses a cost-effective data storage solution for the files they aren’t accessing regularly. For most companies, it’s a safe place to keep compliance records and contracts, legal documents, and other archival...
11 Digital Marketing Ideas For Businesses During the Wave of Coronavirus
The novel coronavirus, or COVID-19, has affected the entire world, and it has also made Canada's economy weak, due to which, most business are going in a downturn. Even the International Monetary Fund (IMF) has declared that the pandemic is likely to have a severe...
3 Things That Prove AI Is the Future of Digital Marketing
When we think of artificial intelligence, we often conjure images from science fiction—and it’s nearly always about smart robots that end up enslaving the human race. While it is far too early to say if the Hollywood trope will truly stay as fiction, in reality, the...
4 Key Business Areas That Online Marketing Services Offer
More and more consumers are heading online in recent years, which is why more businesses are making their presence known in the digital world. In the modern era, gaining success is now possible through the Internet. With these rapid changes, however, new trends and...
6 Marketing Strategies to Kick-Start 2022
The new year calls for fresh beginnings and with it, brand new trends and ideas emerge. The new year could bring a new light for your business and you might want to introduce a few innovative marketing strategies to follow a futuristic approach. Here are some...
6 Clever Holiday Marketing Strategies
Holidays are typically one of the busiest times of the year for businesses and with a surge in competition, your regular business strategies might fall short in attracting customers during these times. But with a great holiday comes a great holiday marketing strategy...
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